Tuesday, June 13, 2006

Do you have event packets ready?

What's an event packet? An event packet is an information guide for guests who inquire about booking an event with you!

If a guest calls and asks about having their 25th wedding anniversary party in your business, having a packet you can send them - either hard copy, PDF, or both - is a neccessity to keeping you top of mind with them.

It allows;
  1. Keeps you top of mind when your guest is making a venue decision.
  2. Allows you to stand out from you competition.
  3. Allows you to do a soft-sell to past guests even after they hold their event.
  4. Adds value and professionalism for your business.
  5. Gives you another means of communicating with you guests.
What events should you have a packet ready for? All of them! Any possible event you can host inyour restaiurant, you need to be ready with information to send an inquiring guest.

Be prepared!